e commerce 2015 11th edition

Download Book E Commerce 2015 11th Edition in PDF format. You can Read Online E Commerce 2015 11th Edition here in PDF, EPUB, Mobi or Docx formats.

E Commerce

Author : Kenneth C. Laudon
ISBN : 0273750844
Genre : Electronic commerce
File Size : 39. 54 MB
Format : PDF, Kindle
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This text emphasizes the three major driving forces behind e-commerce: technological change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.

E Commerce 2016

Author : Kenneth C. Laudon
ISBN : 0133938956
Genre :
File Size : 86. 22 MB
Format : PDF, Docs
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Understanding The Vast And Expanding Field of E-Commerce Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing you for real-life scenarios. In the Twelfth Edition, Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today's tech world. They built in additional video cases for each chapter, making the material even more accessible as you prepare for future in business.

E Commerce 2015 Global Edition

Author : Kenneth Laudon
ISBN : 9781292076324
Genre : Business & Economics
File Size : 83. 58 MB
Format : PDF, ePub, Docs
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E-Commerce 2015 is intended for use in undergraduate and graduate e-commerce courses in any business discipline. The market-leading text for e-commerce This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field. Teaching and Learning Experience This program will provide a better teaching and learning experience—for both instructors and students. Comprehensive Coverage Facilitates Understanding of the e-Commerce Field: In-depth coverage of technology change, business development, and social issues gives students a solid framework for understanding e-commerce. Pedagogical Aids Help Students See Concepts in Action: Infographics, projects, and real-world case studies help students see how the topics covered in the book work in practice.

Electronic Commerce

Author : Gary P. Schneider
ISBN : 0619063114
Genre : Computers
File Size : 83. 45 MB
Format : PDF, Docs
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Electronic Commerce, now in its fourth annual edition, continues to balance both the technological and strategic aspects of electronic commerce essential to succeeding in today's Internet-based economy. The author tackles the business topics first, then addresses the technology needed to support those strategies. New detailed Business Cases in each chapter challenge you to apply core concepts to real-world scenarios and to develop solutions. The author has also revised and updated this text to provide the most up-to-the-minute information and resources, including discussions of international, legal, ethical, and tax issues. This text also provides full coverage of the CompTIA EBiz+ certification exam objectives! Book jacket.

Electronic Commerce

Author : Gary Schneider
ISBN : 9781285402321
Genre : Computers
File Size : 59. 40 MB
Format : PDF, ePub, Docs
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E-commerce continues to have a dramatic impact on virtually every aspect of business. And following the 2009 recession on electronic commerce, its role is even more critical. Packed with the most cutting-edge coverage available, ELECTRONIC COMMERCE, 10e equips students with a solid understanding of the dynamics of this fast-paced industry. It delivers comprehensive coverage of emerging online business strategies and technologies in the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this market-leading text reflects changes in the economy and how business and society are responding to those changes. Balancing technological issues with the strategic business aspects of successful e-commerce, the new edition includes expanded coverage of e-commerce growth in China and the developing world, social media and online marketing strategies, technology-enabled outsourcing, and the latest development in online payment processing systems. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

The Successful Business Plan

Author : Rhonda Abrams
ISBN : 9780966963564
Genre : Business & Economics
File Size : 60. 59 MB
Format : PDF
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Explains the purpose of a business plan, describes each step in creating an effective plan, and includes advice on obtaining financing.

Retail Category Management

Author : Deborah C. Fowler
ISBN : 0135152089
Genre : Business & Economics
File Size : 89. 37 MB
Format : PDF, ePub
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Retail Category Management was created to help undergraduate students majoring in retailing, marketing, or supply chain management understand the nature of the retail process. The text starts off with fundamental concepts, such as an explanation of the original eight-step category, before moving to more complex topics, including the latest models and concepts in the field. A final chapter on careers offers practical insights and examples to help students as they consider their career options. The text is structured so that anyone with a retail background can teach from it–even those not versed in category management.

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