retailing management 9th edition

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Retailing Management

Author : Levy
ISBN : 9780077512378
Genre : Business & Economics
File Size : 70. 75 MB
Format : PDF, ePub
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Retailing Management 6e Sie

Author : Levy
ISBN : 0070264376
Genre : Retail trade
File Size : 64. 36 MB
Format : PDF, Mobi
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Retailing Management

Author : Michael Levy
ISBN : 0071220984
Genre : Retail trade
File Size : 84. 2 MB
Format : PDF, Mobi
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Retailing is a high tech, global, growth industry that provides challenging and rewarding career opportunities for college graduates. This book and its corresponding tools and exercises were written to expose students to the excitement of retailing and prepare them for a career in retailing and related fields. Known for its strategic look at retailing and current coverage, this new 7th edition continues to be organized around a model of strategic decision-making. One of the major advantages of the Levy/Weitz approach is the text's readability, organization, and its emphasis on how students can come to grips with real retailing issues and be able to solve problems. The text's logical organization around a decision-making process allows readers to learn about the process of strategic decisions first before moving on to decision implementation. The implementation decisions are broken down into merchandise management decisions and store management decisions, just as they would be in a real retailing setting. The text provides a balanced treatment of strategic, "how to," and conceptual material, in a highly readable and interesting format. The seventh edition continues its cutting edge coverage on the latest topics and developments in retailing including globalization; customer relationship management programs; multi-channel retailing; supply chain management, the use of the Internet to improve operating efficiencies and customer service; and legal, ethical and cooperate social responsibility issues.. Students indicate that this text is a "good read" because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye catching design and layout.

Retail Management

Author : Barry Berman
ISBN : 0131009443
Genre : Business & Economics
File Size : 31. 74 MB
Format : PDF, ePub, Mobi
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For courses in Retailing and Retail Management, offered by departments of Marketing and Fashion Merchandising programs at 2-year and 4-year colleges; and for a graduate-level course in Retail Management in MBA programs. This best seller provides a balance between theory and practice, useful career information, and a comprehensive package of ancillaries. It takes a strategic approach to decision making. - Provides students with a more strategic emphasis on implementing merchandise plans, including logistics and inventory management. - Provides students with a more focused view of establishing and maintaining a retail image. - Internet and E-commerce applications integrated throughout- Typical companies cited throughout the text include Amazon.com, Auto-by-Tel, Buy.com, Costco, eBay, and more. - Helps students understand the growing role of the Web and technology in retailing. - Merchandise management and the distinction between the roles of buyers and sales managers. - Shows students the value of a good merchandising philosophy. - Coverage of database management and the roles of different channel members in acquiring data- Discusses the uses of computerized census data. - Enables st

Retailing Management 2e

Author : Swapna Pradhan
ISBN : 0070620202
Genre : Retail trade
File Size : 44. 78 MB
Format : PDF
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Retail Product Management

Author : Rosemary Varley
ISBN : 9781317703020
Genre : Business & Economics
File Size : 76. 87 MB
Format : PDF, ePub
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Retailers must be primed to face increasingly difficult trading conditions thanks to the rise of the internet, increasingly better informed consumers, technological advances and an often competitive environment. This established textbook, now in its third edition, helps to provide students with the necessary skills to understand and tackle these challenges. Retail Product Management explains the importance of retailing as a customer-focused activity and helps to provide students of courses such as "Retail Marketing", "Retail Management" and "The Retail Environment" with an excellent introduction to this important topic. With an emphasis on the operational side, this text incorporates features including expanded case vignettes, questions for further discussion, and application tasks. It also includes a new chapter on ethical and sustainable retail product management. Retaining the popular style and elements of the first two editions, Rosemary Varley's Retail Product Management will continue to find favour with students and lecturers involved with retailing.

Strategic Retail Management

Author : Joachim Zentes
ISBN : 9783658101831
Genre : Business & Economics
File Size : 40. 82 MB
Format : PDF, ePub, Docs
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This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection of case studies; it aims to demonstrate the complex and manifold questions of retail management in the form of twenty lessons, where each lesson provides a thematic overview of key issues and illustrates them via a comprehensive case study. The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated. Two new chapters were added to treat topics like corporate social responsibility as well as marketing communication. All case studies were replaced by new ones to reflect the most recent developments. Well-known retail companies from different countries, like Tesco, Zalando, Hugo Boss, Carrefour, Amazon, Otto Group, are now used to illustrate particular aspects of retail management.

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